I picked up this book on the Kindle, part of my entrepreneurial development plan. Chris Howard is one of the famous motivation speakers currently on the circuit. In the mould of Tony Robbins.
As promised, the book does talk about mindset, but of course you’re not going to “wake up rich.” At least not financially. The principles are not new, and they’re not secret. There, that’s the title sorted 
Part of the mindset “retraining” is about appreciating wealth as all of the value you find around you. Your family, relationships, health, work challenges, and of course pecuniary rewards. Once you’re thinking like this, you’re in the position to “wake up rich,” also to put in place the discipline to increase all of your wealth.
Still, anyone who’s studied persuasion, influence, and NLP, will recognise many of the precepts presented here. Things like:
Surround yourself with winners – you are the company you keep.
Visualise success, then act as the person you wish to become. Dress well, carry cash etc.
I found the book somewhat self-indulgent. Chris likes talking about spending time with Richard Branson, and other celebrities. He talks at length about his “Billionaires Club” as well as his “successes.” Those who’ve come to his courses and turned their lives around.
Having said that, this book isn’t bad as a reference for things like personal branding, and setting lifestyle goals. Like all good motivational books, you come out the other end wanting to sign up for one of Chris’ courses. It’s clear what the objective of this book is – to sell courses. This isn’t a bad objective, but do be aware of that before picking it up.
Rog42’s Rating Index (RRI)
| Category | |
| Readability | **** |
| Novel Learning | ** |
| Influence of Change | *** |
| Overall RRI | *** |
Buy, Borrow, or Ignore List?
“Borrow” – If you want NLP training, get something more targeted. If you want business training, something like the “E-Myth” is probably better. If you want to change your lifestyle, “7 Habits.” If you want to wake up rich, well, you probably already have all of the resources you need, just focus, then work at it
This book is probably better as part of one of Chris’ courses.